Selena Gomez On Her New Adidas NEO Label: ‘My Purse Is My Life’

Originally posted on Hollywood Life:

The stylish star debuted her first line for the brand where she talked the crowd through the inspiration behind the collection — WATCH it right here!

Selena Gomez unveiled her new 53-piece collection for the Adidas NEO Label at the NEO flagship store in Berlin, where she shared her collection with a slew of attendees who were so excited to see what she dreamed up! We love what she had to say about a bunch of different pieces from her line and she looked gorgeous while greeting fans – do you guys agree?

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About Lana Layne

A girl from Los Angeles who's connected to multiple industries synonymous to the city. Fashion savvy Entertainer and Digital Social Media Marketer. Standing out in a city is hard filled with social climbers striving for their big break. A place that advocates "image is everything," Lana Layne has found ways to stand out through fashion and self-branding on a average woman's budget. A look into her fashion saving tips creating outfits that are style worthy for runways. Standing out from the crowd is one part of the equation, learn how to work your way up and brand your self on pennies.

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